{"id":27174,"date":"2019-05-16T09:00:53","date_gmt":"2019-05-16T08:00:53","guid":{"rendered":"https:\/\/speakersacademy.com\/?p=99594"},"modified":"2026-06-02T13:24:01","modified_gmt":"2026-06-02T11:24:01","slug":"verandering-en-veranderen","status":"publish","type":"post","link":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/verandering-en-veranderen\/","title":{"rendered":"Verandering en veranderen"},"content":{"rendered":"\n

De mens is de maat der dingen. Maar grote, soms abstracte, woorden domineren: megatrends, technologie, globalisering.<\/p>\n\n\n

\"\"<\/figure>\n\n

Technologie pusht verandering, de markt wil vernieuwing, en de wereld vraagt om oplossingen van grote vraagstukken rondom energie, klimaat, welvaart en welzijn. Deze drie krachten versterken en versnellen elkaar. Innovatie is daarmee niet alleen een kwestie van techniek en \u201chardware\u201d, maar heeft ook betrekking op organisatie, bestuur, samenleven. Innoveren gaat niet alleen om het resultaat, het eindproduct. Innovatie gaat ook over de weg daarnaar toe, het proces.<\/p>\n

Verandering is een \u201cding\u201d, veranderen is een werkwoord. Veranderen en innoveren kunnen lastig zijn, worden ervaren als verstoring; de term disruptie klinkt ook bijna onheilspellend. Maar er ontstaan ook mogelijkheden om nieuwe producten en diensten te ontwikkelen, dingen beter en slimmer te doen, om een betere wereld te bouwen. Geloof in maakbaarheid, in mogelijkheden om te verbeteren, hoort daarbij. Realiteitszin is evenzeer een must.<\/p>\n

”De reis gaat door de drie tijdsdimensies heen: van verleden en heden naar toekomst en terug.”<\/p><\/blockquote>\n

Heden, verleden en toekomst<\/h3>\n

Groenhuijsen: \u201ctrend watcher klinkt mooi, maar eigenlijk ben ik een time watcher. Ik kijk naar de toekomst, naar de grote trends, maar met een schuin oog naar verleden en heden. De reis gaat door de drie tijdsdimensies heen: van verleden en heden naar toekomst en terug. Ik kijk naar het grote plaatje en naar de details, leg de verbanden\u201d.<\/p>\n

De menselijke maat<\/h3>\n

De mens is de maat der dingen. Maar grote, soms abstracte, woorden domineren: megatrends, technologie, globalisering. We leren veel maar verleren ook veel. We zien nog wel maar kijken niet meer; we horen nog wel maar luisteren niet; de dialoog wordt steeds meer een confrontatie van twee monologen. Onzekerheid en angst leiden tot een vlucht in een geromantiseerd verleden of in een gedroomde toekomst. Grenzeloze communicatie in technische zin gaat gepaard met meer verwijdering en vervreemding. Werk aan de winkel dus: in die hele grote wereld, in het nu en in de toekomst, en met een menselijke maat.<\/p>\n

Stijl<\/h3>\n

Hans Groenhuijsen vertelt en inspireert. Hij neemt mensen mee in zijn verhalen over innovatie en strategie, over technologie. Als \u201cdwarsdenker\u201d komt hij met mooie voorbeelden uit de praktijk, met heldere analyses, met vragen maar ook met antwoorden. Hij zoekt snel de interactie met de zaal, maakt contact.<\/p>\n","protected":false},"excerpt":{"rendered":"

De mens is de maat der dingen. Maar grote, soms abstracte, woorden domineren: megatrends, technologie, globalisering. Technologie pusht verandering, de markt wil vernieuwing, en de wereld vraagt om oplossingen van grote vraagstukken rondom energie, klimaat, welvaart en welzijn. Deze drie krachten versterken en versnellen elkaar. Innovatie is daarmee niet alleen een kwestie van techniek en […]<\/p>\n","protected":false},"author":10,"featured_media":16617,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_trash_the_other_posts":false,"editor_notices":[],"footnotes":""},"categories":[1],"tags":[],"sa_speaker_category":[69,5,114,68,120,37,4,99,103,6,111],"class_list":["post-27174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-niet-gecategoriseerd","sa_speaker_category-spreker-over-creativiteit","sa_speaker_category-duurzaamheid-klimaat-milieu","sa_speaker_category-spreker-over-geschiedenis","sa_speaker_category-innovatie-en-technologie","sa_speaker_category-leefstijl","sa_speaker_category-spreker-over-milieu","sa_speaker_category-ondernemerschap","sa_speaker_category-succesvolle-ondernemers","sa_speaker_category-toekomst-en-trends","sa_speaker_category-trendwatchers-trends","sa_speaker_category-wetenschap"],"acf":{"sa_speaker_id":0},"yoast_head":"\nVerandering en veranderen - Hans Groenhuijsen | Speakers Academy<\/title>\n<meta name=\"description\" content=\"De mens is de maat der dingen. 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