{"id":26868,"date":"2018-02-23T09:07:52","date_gmt":"2018-02-23T09:07:52","guid":{"rendered":"https:\/\/comspeake-schaan.savviihq.com\/?p=40726"},"modified":"2026-06-02T13:17:06","modified_gmt":"2026-06-02T11:17:06","slug":"stop-talking-let-start-doing","status":"publish","type":"post","link":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/","title":{"rendered":"Stop talking"},"content":{"rendered":"
\"\"<\/figure>\n\n

Dankzij mijn onderneming Plastic Whale kom ik bij veel organisaties over de vloer. Van klein tot groot, van de commerci\u00eble tot publieke sector, van Noord tot Zuid. Wat mij opvalt is dat geen enkele organisatie meer twijfelt over de noodzaak om duurzamer te handelen.<\/p>\n

(Bijna) Iedereen is ervan overtuigd dat de grote milieuproblemen op de wereld niet vanzelf weggaan en zelfs alleen maar groter worden. En dat wij daar allemaal een rol in spelen. Dus moeten we dingen nu echt anders gaan doen. Maar dan kom je direct bij het probleem dat tussen denken en doen een enorme kloof ligt. Mensen zitten continu vast in overleg en vergadering. Het is fantastisch om met je team tijdens een brainstorm honderd geeltjes met idee\u00ebn op de muur te plakken, maar de volgende dag zit je weer vast in de volgende ronde bijeenkomsten. Je prachtige idee\u00ebn zijn door de waan van de dag weer vervlogen.<\/p>\n

De tweede flessenhals is angst. Ook daar weet ik alles van. Ik had altijd fantastische idee\u00ebn, maar deed er nooit iets mee uit angst om te falen. En falen, daar houden we niet van in Nederland. Wij houden van zekerheid en solide plannen met, liefst, gegarandeerd succes. Maar angst en perfectie verlammen mensen. Ze slaan menig innovatief plan dood.<\/p>\n

Bovenal heerst bij velen nog altijd het gevoel dat \u2018duurzaamheid\u2019 met name een kostenpost is. En niemand wordt blij van een kostenpost. Van innovatie, daarentegen, wordt menigeen blij. Want dan hebben we het over vooruitgang en voorsprong.<\/p>\n

PLASTICSOEP<\/strong><\/p>\n

Maar de wereld wacht niet. En de problemen, zoals de plasticsoep, groeien snel. Daarom pleit ik voor minder meetings en meer handen uit de mouwen. Voor minder perfectie en meer falen. Voor innoveren in plaats van verduurzamen. Voor mij heeft het gewerkt: Plastic Whale is een snelgroeiende en winstgevende onderneming die strijdt voor plasticvrije wateren. Onze vloot bestaat al uit tien sloepen die zijn gemaakt van Amsterdams Grachtenplastic. Als slagroom op de taart hebben we onlangs een partnerschap met Vepa gesloten. Samen met hen gaan we kantoormeubilair maken van plastic afval. Een markt met enorm veel potentieel. Wij hoeven weinig moeite te doen om klanten en sponsoren te werven, want die melden zich vanzelf. Zij voelen zich namelijk aangetrokken door ons credo: \u2018Stop talking. Let\u2019 start doing\u2019.<\/p>\n","protected":false},"excerpt":{"rendered":"

Dankzij mijn onderneming Plastic Whale kom ik bij veel organisaties over de vloer. Van klein tot groot, van de commerci\u00eble tot publieke sector, van Noord tot Zuid. Wat mij opvalt is dat geen enkele organisatie meer twijfelt over de noodzaak om duurzamer te handelen. (Bijna) Iedereen is ervan overtuigd dat de grote milieuproblemen op de […]<\/p>\n","protected":false},"author":10,"featured_media":15352,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_trash_the_other_posts":false,"editor_notices":[],"footnotes":""},"categories":[1],"tags":[],"sa_speaker_category":[43,69,5,68,120,40,95,4,99],"class_list":["post-26868","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-niet-gecategoriseerd","sa_speaker_category-spreker-over-circulaire-economie","sa_speaker_category-spreker-over-creativiteit","sa_speaker_category-duurzaamheid-klimaat-milieu","sa_speaker_category-innovatie-en-technologie","sa_speaker_category-leefstijl","sa_speaker_category-spreker-over-maatschappelijk-verantwoord-ondernemen","sa_speaker_category-motivatie","sa_speaker_category-ondernemerschap","sa_speaker_category-succesvolle-ondernemers"],"acf":{"sa_speaker_id":25452},"yoast_head":"\nStop talking - Speakers Academy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Stop talking - Speakers Academy\" \/>\n<meta property=\"og:description\" content=\"Dankzij mijn onderneming Plastic Whale kom ik bij veel organisaties over de vloer. Van klein tot groot, van de commerci\u00eble tot publieke sector, van Noord tot Zuid. Wat mij opvalt is dat geen enkele organisatie meer twijfelt over de noodzaak om duurzamer te handelen. (Bijna) Iedereen is ervan overtuigd dat de grote milieuproblemen op de […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/\" \/>\n<meta property=\"og:site_name\" content=\"Speakers Academy\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-23T09:07:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-02T11:17:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-content\/uploads\/sites\/2\/2018\/07\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1708\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marius Smit\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuten\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data2\" content=\"Marius Smit\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/\"},\"author\":{\"name\":\"Marius Smit\",\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/#\\\/schema\\\/person\\\/ab68f802bae1408414eddd05049627b9\"},\"headline\":\"Stop talking\",\"datePublished\":\"2018-02-23T09:07:52+00:00\",\"dateModified\":\"2026-06-02T11:17:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/\"},\"wordCount\":382,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2018\\\/07\\\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg\",\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/\",\"url\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/\",\"name\":\"Stop talking - Speakers Academy\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2018\\\/07\\\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg\",\"datePublished\":\"2018-02-23T09:07:52+00:00\",\"dateModified\":\"2026-06-02T11:17:06+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/#\\\/schema\\\/person\\\/ab68f802bae1408414eddd05049627b9\",\"name\":\"Marius Smit\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2018\\\/07\\\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg\",\"contentUrl\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2018\\\/07\\\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg\",\"width\":2560,\"height\":1708},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/stop-talking-let-start-doing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Stop talking\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/\",\"name\":\"Speakers Academy\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/#\\\/schema\\\/person\\\/ab68f802bae1408414eddd05049627b9\",\"name\":\"Marius Smit\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2018\\\/06\\\/Marius-Smit-credits-to-Boudewijn-Bollman2-600-x-800.jpg\",\"contentUrl\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2018\\\/06\\\/Marius-Smit-credits-to-Boudewijn-Bollman2-600-x-800.jpg\",\"caption\":\"Marius Smit\"},\"url\":\"https:\\\/\\\/speakers-academy.prod.level-level.nl\\\/nl\\\/spreker\\\/marius-smit\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Stop talking - Speakers Academy","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/","og_locale":"nl_NL","og_type":"article","og_title":"Stop talking - Speakers Academy","og_description":"Dankzij mijn onderneming Plastic Whale kom ik bij veel organisaties over de vloer. Van klein tot groot, van de commerci\u00eble tot publieke sector, van Noord tot Zuid. Wat mij opvalt is dat geen enkele organisatie meer twijfelt over de noodzaak om duurzamer te handelen. (Bijna) Iedereen is ervan overtuigd dat de grote milieuproblemen op de […]","og_url":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/","og_site_name":"Speakers Academy","article_published_time":"2018-02-23T09:07:52+00:00","article_modified_time":"2026-06-02T11:17:06+00:00","og_image":[{"width":2560,"height":1708,"url":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-content\/uploads\/sites\/2\/2018\/07\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg","type":"image\/jpeg"}],"author":"Marius Smit","twitter_card":"summary_large_image","twitter_misc":{"Geschatte leestijd":"2 minuten","Geschreven door":"Marius Smit"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/#article","isPartOf":{"@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/"},"author":{"name":"Marius Smit","@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/#\/schema\/person\/ab68f802bae1408414eddd05049627b9"},"headline":"Stop talking","datePublished":"2018-02-23T09:07:52+00:00","dateModified":"2026-06-02T11:17:06+00:00","mainEntityOfPage":{"@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/"},"wordCount":382,"commentCount":0,"image":{"@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/#primaryimage"},"thumbnailUrl":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-content\/uploads\/sites\/2\/2018\/07\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg","inLanguage":"nl-NL","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/","url":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/","name":"Stop talking - Speakers Academy","isPartOf":{"@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/#primaryimage"},"image":{"@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/#primaryimage"},"thumbnailUrl":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-content\/uploads\/sites\/2\/2018\/07\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg","datePublished":"2018-02-23T09:07:52+00:00","dateModified":"2026-06-02T11:17:06+00:00","author":{"@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/#\/schema\/person\/ab68f802bae1408414eddd05049627b9","name":"Marius Smit"},"breadcrumb":{"@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/#primaryimage","url":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-content\/uploads\/sites\/2\/2018\/07\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg","contentUrl":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-content\/uploads\/sites\/2\/2018\/07\/Marius-Smit-Plastic-Whale-Circular-Furniture-Terence-Loos.jpg","width":2560,"height":1708},{"@type":"BreadcrumbList","@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/stop-talking-let-start-doing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/"},{"@type":"ListItem","position":2,"name":"Stop talking"}]},{"@type":"WebSite","@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/#website","url":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/","name":"Speakers Academy","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Person","@id":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/#\/schema\/person\/ab68f802bae1408414eddd05049627b9","name":"Marius Smit","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","url":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-content\/uploads\/sites\/2\/2018\/06\/Marius-Smit-credits-to-Boudewijn-Bollman2-600-x-800.jpg","contentUrl":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-content\/uploads\/sites\/2\/2018\/06\/Marius-Smit-credits-to-Boudewijn-Bollman2-600-x-800.jpg","caption":"Marius Smit"},"url":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/spreker\/marius-smit\/"}]}},"_links":{"self":[{"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/posts\/26868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/comments?post=26868"}],"version-history":[{"count":2,"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/posts\/26868\/revisions"}],"predecessor-version":[{"id":26869,"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/posts\/26868\/revisions\/26869"}],"acf:post":[{"embeddable":true,"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/sa_speaker\/25452"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/media\/15352"}],"wp:attachment":[{"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/media?parent=26868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/categories?post=26868"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/tags?post=26868"},{"taxonomy":"sa_speaker_category","embeddable":true,"href":"https:\/\/speakers-academy.prod.level-level.nl\/nl\/wp-json\/wp\/v2\/sa_speaker_category?post=26868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}