Pierre Louis Desprez, ancien \u00e9l\u00e8ve de Normale Sup’ Lettres, est Directeur G\u00e9n\u00e9ral Associ\u00e9 de KAOS Consulting, un cabinet-conseil sp\u00e9cialis\u00e9 en innovation, strat\u00e9gie de marque et cr\u00e9ation de nom de marque. Kaos Consulting a \u00e9t\u00e9 fond\u00e9 en 1986.<\/p>\n
Il est \u00e9galement associ\u00e9 dans Battling Club et www.bordas.com<\/p>\n
Pierre-Louis Desprez a r\u00e9alis\u00e9 plus de 1.000 missions de conseil en entreprise.<\/p>\n
Il tient par ailleurs le Carnet des Marques pour Les Echos.fr<\/p>\n
Il est l\u2019auteur de :<\/p>\n
La marque, Vuibert<\/p>\n
Trait\u00e9 de tous les noms, Descartes&Cie<\/p>\n
Petits cycles de bonheur, Arl\u00e9a<\/p>\n
Il enseigne \u00e0 Paris V-Sorbonne et au Celsa.<\/p>\n","protected":false},"excerpt":{"rendered":"
Pierre Louis Desprez, ancien \u00e9l\u00e8ve de Normale Sup’ Lettres, est Directeur G\u00e9n\u00e9ral Associ\u00e9 de KAOS Consulting, un cabinet-conseil sp\u00e9cialis\u00e9 en innovation, strat\u00e9gie de marque et cr\u00e9ation de nom de marque. Kaos Consulting a \u00e9t\u00e9 fond\u00e9 en 1986. Il est \u00e9galement associ\u00e9 dans Battling Club et www.bordas.com Pierre-Louis Desprez a r\u00e9alis\u00e9 plus de 1.000 missions de […]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"_trash_the_other_posts":false,"editor_notices":[]},"sa_speaker_category":[9,137,95,138,40,8,132,50,108,107,7,3,48,6,49,4,44,42,24,21,86,134,12,13,93,26,16,109,17,46,38,61,79,121,45,10,22,135,33,117],"sa_language":[],"sa_employability":[151],"class_list":["post-26031","sa_speaker","type-sa_speaker","status-publish","hentry","sa_speaker_category-arts-culture-societe","sa_speaker_category-astronomie","sa_speaker_category-big-data","sa_speaker_category-biologie","sa_speaker_category-changement-climatique","sa_speaker_category-communication-medias","sa_speaker_category-communication-scientifique","sa_speaker_category-culture-organisationnelle-inclusive","sa_speaker_category-developpement-personnel","sa_speaker_category-digitalisation","sa_speaker_category-diversite-inclusion","sa_speaker_category-economie-finance","sa_speaker_category-economie-circulaire","sa_speaker_category-education-apprentissage","sa_speaker_category-energie-renouvelable","sa_speaker_category-entrepreneuriat","sa_speaker_category-entrepreneuriat-durable","sa_speaker_category-environnement","sa_speaker_category-geopolitique","sa_speaker_category-global-international","sa_speaker_category-gouvernance-entreprise","sa_speaker_category-histoire","sa_speaker_category-humour-divertissement","sa_speaker_category-innovation-technologie","sa_speaker_category-intelligence-artificielle","sa_speaker_category-investissement","sa_speaker_category-leadership-developpement","sa_speaker_category-leadership-personnel","sa_speaker_category-marketing-ventes","sa_speaker_category-mode-de-vie-durable","sa_speaker_category-objectifs-developpement-durable","sa_speaker_category-philosophie","sa_speaker_category-psychologie","sa_speaker_category-reseaux-sociaux","sa_speaker_category-responsabilite-sociale-entreprises","sa_speaker_category-sante-soins","sa_speaker_category-sciences","sa_speaker_category-sociologie","sa_speaker_category-startups-scale-ups","sa_speaker_category-storytelling"],"acf":{"sa_introduction":"Pierre Louis Desprez, ancien \u00e9l\u00e8ve de Normale Sup' Lettres, est Directeur G\u00e9n\u00e9ral Associ\u00e9 de KAOS Consulting, un cabinet-conseil sp\u00e9cialis\u00e9 en innovation, strat\u00e9gie de marque et cr\u00e9ation de nom de marque. Kaos Consulting a \u00e9t\u00e9 fond\u00e9 en 1986.\n\nIl est \u00e9galement associ\u00e9 dans Battling Club et www.bordas.com\n\nPierre-Louis Desprez a r\u00e9alis\u00e9 plus de 1.000 missions de conseil en entreprise.\n\nIl tient par ailleurs le Carnet des Marques pour Les Echos.fr\n\nIl est l\u2019auteur de :\n\nLa","sa_one_liner":"Sp\u00e9cialiste de l'innovation \"de l'id\u00e9e jusqu'aux clients\" et des strat\u00e9gies de marque","sa_name_title":"","sa_region":[],"sa_degree":"","sa_stars":"","sa_maglr_ids":null,"sa_publications":null,"sa_socials":null,"sa_subjects":[{"sa_subjects_title":"Innover de l'id\u00e9e jusqu'au client final","sa_subjects_information":""},{"sa_subjects_title":"Trouver des innovations de rupture par la cr\u00e9ativit\u00e9","sa_subjects_information":""},{"sa_subjects_title":"R\u00e9ussir sa strat\u00e9gie de marque","sa_subjects_information":""},{"sa_subjects_title":"Petite Philosophie de l'innovation \u00e0 l'usage des dirigeants qui veulent cr\u00e9er une rupture sur leur march\u00e9","sa_subjects_information":""},{"sa_subjects_title":"Petite Philosophie de la marque \u00e0 l'usage des dirigeants qui cherchent leurs clients","sa_subjects_information":""}],"sa_faq_items":null,"sa_minimum_price":"0","sa_maximum_price":"0","sa_banner_image_id":null,"sa_videos":null},"yoast_head":"\n