What if the son of a third-generation toy store owner went on to become a creative force behind the Toy Story trilogy of movies? Or, as a talented 19-year-old animator, was lured into leaving art school to work on The Simpsons? And then was pitched by Steve Jobs to join a startup called Pixar? If this is a story that you want to hear, it\u2019s because one of Matthew Luhn\u2019s top storytelling tips has succeeded: Capture your audience in eight seconds or less. Luhn\u2019s own inspiring life story\u2014and how he tells it\u2014is an integral part of his highly engaging talks and workshops.<\/p>\n
It begins when he was three-years-old, scribbling a rough child\u2019s drawing that convinced his father that Matthew was the heir to his dad\u2019s unfulfilled dream of becoming a Disney animator. That moment spurred Matthew\u2019s destiny: A childhood spent drawing with his dad and going to the movies. Being accepted into the prestigious CalArts animation program founded by Walt Disney. Having a student film catch the attention of The Simpsons. And then, getting a call from a startup called Pixar Animation Studios, where he was pitched by Steve Jobs himself to work on an animated film that, remarkably, didn\u2019t include princesses or show tunes. Thus began Matthew Luhn\u2019s dazzling stint at Disney\/Pixar, working on a steady stream of blockbusters: Toy Story, Toy Story 2, Toy Story 3, Monsters Inc., Finding Nemo, Cars, Up, and Ratatouille.<\/p>\n
His career progressed from animating Toy Story\u2019s \u201cBucket o\u2019 Soldiers\u201d (a challenge because their feet were attached to bases), to becoming a player in Pixar\u2019s highly creative and collaborative story development process, to eventually, leading it. After a stellar 20 year career at Disney\/Pixar, Matthew Luhn turned his focus to helping the corporate world leverage the art and science of storytelling for business success, authoring The Best Story Wins: How to Leverage Hollywood Storytelling in Business and Beyond, and consulting to companies such as Charles Schwab and Adidas. He still remains active in the world of film, recently writing and directing the multi-award-winning animated short, Sprite Fright.<\/p>\n
Matthew Luhn\u2019s highly entertaining talks have earned glowing reviews, lauding his talent as a teacher and passion for providing any audience with the tools to immediately activate storytelling skills for business success. As the president of one host company wrote, \u201cMatthew Luhn has an incredible ability to captivate an audience through the art of storytelling. Unveiling some of the most insightful techniques used in Pixar films, he can effortlessly simplify complex ideas into concise messages\u2014a valued skill in business. Matthew highlighted actionable tactics that sharpened my own team\u2019s storytelling skills right away.\u201d<\/p>\n
A top speaker on storytelling, creativity and innovation, he has delighted a range of Fortune 1000 audiences including Apple, Capital One, Clorox, Facebook, Gartner, Google, Microsoft, PayPal, Procter & Gamble, Sony, Target, and Vrbo. His keynotes and workshops have been featured at BNY Mellon, BMW, Walt Disney Imagineering, Walt Disney Family Museum, Lego, Prudential Insurance, Salesforce, Volkswagen, Wells Fargo, and many more.<\/p>\n","protected":false},"excerpt":{"rendered":"
What if the son of a third-generation toy store owner went on to become a creative force behind the Toy Story trilogy of movies? Or, as a talented 19-year-old animator, was lured into leaving art school to work on The Simpsons? And then was pitched by Steve Jobs to join a startup called Pixar? If […]<\/p>\n","protected":false},"featured_media":77091,"template":"","meta":{"_acf_changed":false,"_trash_the_other_posts":false,"editor_notices":[]},"sa_speaker_category":[124,50,137,129,32,83,112,140,39,36,139,165,37,35,150,131,34],"sa_language":[250],"sa_employability":[195,188,173],"class_list":["post-78342","sa_speaker","type-sa_speaker","status-publish","has-post-thumbnail","hentry","sa_speaker_category-artificial-intelligence-technology-innovation","sa_speaker_category-arts-culture","sa_speaker_category-arts-culture-lifestyle","sa_speaker_category-branding-marketing-and-branding","sa_speaker_category-communication-media","sa_speaker_category-creativity","sa_speaker_category-design","sa_speaker_category-digital-internet","sa_speaker_category-entrepreneurship","sa_speaker_category-future-trends","sa_speaker_category-inspiration","sa_speaker_category-leadership","sa_speaker_category-leadership-strategy","sa_speaker_category-marketing-and-branding","sa_speaker_category-media","sa_speaker_category-storytelling","sa_speaker_category-technology-innovation"],"acf":{"sa_introduction":"You may not recognize Matthew Luhn\u2019s name, but you definitely know his work: The Simpsons, Toy Story, Toy Story 2, Toy Story 3, Monsters Inc., Monsters University, Finding Nemo, Cars, Up, and Ratatouille.","sa_one_liner":"Award-Winning Writer & Director | Storytelling and Creativity","sa_name_title":"","sa_region":[],"sa_degree":"","sa_stars":"","sa_maglr_ids":[{"sa_maglr_title":"","sa_maglr_id":"ifnhs9bfdw"}],"sa_publications":null,"sa_socials":null,"sa_subjects":[{"sa_subjects_title":"AI and Storytelling","sa_subjects_information":"In this uplifting and empowering talk, master storyteller Matthew Luhn shares how AI is being used as a tool, copilot, and muse to create new ideas and stories for entertainment, business, and beyond.\u00a0 As one of the first animators on\u00a0Toy Story<\/i>, the first computer-generated animated film released by Pixar, Matthew is well versed in how new technology can transform an industry and create memorable stories.\u00a0 Like CG (computer) animation, AI is another tool in our storytelling toolkit\u2014enhancing, not replacing creativity and innovation. Matthew will share his tips on how to use AI to bridge the gap between new technology and great storytelling."},{"sa_subjects_title":"Storytelling for Business","sa_subjects_information":"Storytelling is the #1 business skill necessary to connect, motivate, and lead people in today\u2019s world. Stories compel us to engage in experiences, learn lessons, and define our values and ourselves within our organisation. Matthew Luhn, a 30-year Pixar story veteran, brings his experience creating and developing 10 blockbuster films at Pixar, and provides practical strategies that teach and inspire people and teams to connect more effectively with audiences on an emotional level. Matthew uses the power of storytelling to bridge the gap between business and heart, driving your story toward one unforgettable selling point."},{"sa_subjects_title":"Inspiring Creativity in the Workplace","sa_subjects_information":"One of the most essential resources for any business to stay competitive is new ideas that spark innovation.\u00a0As one of the original story creators at Pixar Animation Studios, Matthew Luhn participated in building and sustaining the creative culture at Pixar from startup to the most successful filmmaking group in the history of Hollywood. Matthew\u2019s engaging and action-oriented talk will provide strategies on how to create a culture that encourages and nurtures new ideas, and embraces fear and failing as a necessary part of the creative process. He demonstrates how to empower relationships and build trust through authentic communication."},{"sa_subjects_title":"To Innovation and Beyond","sa_subjects_information":"When your company\u2019s product or service appears similar to your competitor\u2019s offerings, how can you differentiate and get consumers to notice?\u00a0In this enlightening and entertaining talk,\u00a0Matthew Luhn, accomplished writer and Pixar story artist on the\u00a0Toy Story\u00a0<\/i>films,\u00a0Monsters Inc.,<\/i>\u00a0Finding Nemo<\/i>,\u00a0Cars, UP,\u00a0<\/i>and\u00a0Ratatouille,\u00a0<\/i>will share his methods and experiences working with Disney\/Pixar and advising other Fortune 500 companies. Audiences will learn how to innovate, differentiate and stay relevant in today\u2019s business world,\u00a0creating more value and winning customer loyalty."},{"sa_subjects_title":"Storytelling for Leaders","sa_subjects_information":"According to a notable\u00a0Harvard Business Review<\/i> article, \u201cIn our information-saturated age, business leaders won\u2019t be heard unless they\u2019re telling stories\u2013facts and figures and all the rational things that we think are important in the business world don\u2019t stick in our minds at all. That means leaders who can create and share good stories have a powerful advantage over others.\u201d Nobody knows this better than Matthew Luhn.\u00a0In this essential talk for leaders, Matthew shows you how to sharpen your storytelling skills and develop your hero\/leadership traits to gain an advantage in business and beyond. Providing key insights from his authoritative book,\u00a0The Best Story Wins: How to Leverage Hollywood Storytelling in Business and Beyond<\/i>, and hands-on experience consulting with companies, Matthew reveals how to leverage the power of storytelling to capture attention, give meaning to your message, make more powerful connections, and become a more effective leader."}],"sa_faq_items":null,"sa_minimum_price":"","sa_maximum_price":"","sa_banner_image_id":77090,"sa_videos":[{"sa_video_title":"The Power of Storytelling with Former Pixar Story Artist Matthew Luhn","sa_video_embed":"https:\/\/www.youtube.com\/watch?v=UMmbLsfn-X0"},{"sa_video_title":"Creating a Feeling | Matthew Luhn | TEDxUCSB","sa_video_embed":"https:\/\/www.youtube.com\/watch?v=wf0wGAChKFQ"},{"sa_video_title":"Story Telling In Business - Pixar Story Teller Mathew Luhn at CIMC \/ Marwick Marketing","sa_video_embed":"https:\/\/www.youtube.com\/watch?v=HYQOW34b-0g"}]},"yoast_head":"\n